Hi everyone,

I’m curious about the advertising strategies used by College Factual and how they could be improved. Here are a couple of specific questions:

Target Audience: What methods are currently being used to identify and reach potential students? Are there any plans to incorporate more personalized advertising based on user interests?

Social Media Engagement: Has there been any exploration into using platforms like TikTok or Instagram Stories for ads? These could potentially reach younger audiences in a more engaging way.

I’d love to hear any insights from the community or suggestions for effective advertising strategies. Thanks!
level devil